TRADEMARK

What’s the real difference between a Coke® and a Pepsi®? They’re both carbonated cola soft drinks of the same color and taste somewhat similar. Why does someone choose one over the other?

 

The real difference is how they’re portrayed and presented — how they’re branded — to consumers, and how the consumer connects and associates with the brand.

 

In marketing and sales of products or services, branding is everything. And protecting brands is essential to successfully grow and monetize a brand.

 

ADLI’s trademark lawyers are experts in protecting their clients’ valuable trademarks, in all areas of business. Our trademark law services include searching trademark/brand availability, applying for, prosecuting and securing trademark registrations both in the U.S. and internationally, as well as enforcing and protecting our clients’ valuable trademarks, including through infringement actions when necessary.

 

Let us help you identify, protect, and expand your brands and their success.

 

Daily Journal PUBLISHED: Supreme Court to Decide if Recovery of Trademark Infringer’s Profits Requires Willfulness

April 17, 2020

Supreme Court to Decide if Recovery of Trademark Infringer’s Profits Requires Willfulness, Daily Journal (April 14, 2020) In an article published in the Daily Journal, Dr. Dariush Adli discusses oral…

Domestic Violence Restraining Orders During the COVID-19 Pandemic

April 15, 2020

Due to the outbreak of COVID-19, everyone in our communities have been instructed to stay at home. Schools and businesses are closed, and many are trying to work from home.…

California Child Custody During the Coronavirus Pandemic

April 13, 2020

Child custody cases are stressful to begin with.  With the current Coronavirus Pandemic, the state’s shelter in place directive, and the closure of schools and childcare centers, parents are experiencing…